Guest blogging is an essential step in your website SEO if you’re trying to rank your website the right way among your competitors online. It’s extremely crucial to know the main key factors to write an appealing article to both search engines and human readers. This post will give a quick idea around those key factors starting from picking the right idea for your content, writing an outline and a great introduction, content flow, and consistency and finally submitting your article to a relevant site that will crown your content will a great article for readers and search engines.
1) Pick a unique topic to write about
Not only writing a nice post and placing your target links within the content will get you there where search engines would rank your website higher. Nowadays, most search engines are smart enough and their ranking algorithms have evolved to clearly and easily distinguish between valuable information placed on the internet and those non-unique and repeated content that would add barely nothing to the readers. That’s why you should focus your content around real human readers not search engines and analyze your ideas carefully to indicate the uniqueness and quality of your content.
2) Write an outline for your content
Once you’ve identified the main idea of your content you’re about to write, it’s the right time to start writing an outline for your content. An outline is just a group of headlines that your content will be written around. It’s not recommended to start writing a 1000-word article without an outline since an outline works as a backbone to your content and will wrap your head around the full content, the main flow of ideas and more importantly the context of the overall article.
3) Start your content with an eye-catching introduction
Once you’ve written an outline, the most important step now is to write an eye-catchy introduction to your article. A great introduction will always motivate your readers to continue reading your article and will also give your audience the idea that reading this article will give them the information they are looking for if they continued reading. Remember, writing content should always be around human readers not search engines.
4) Consistency is key
Every part of your content is extremely important to be taken care of. It’s crucial to keep the main flow of ideas between every section in your article. Not only consistency will keep your readers encouraged to continue reading your content but also search engines are now smart enough to identify the main theme of your article and what you’re trying to deliver to your readers. Your outline will help you write a consistent content with a powerful value to your readers, search engines and in the end to your business.
5) Article submission and its importance
Once you have written a great piece of content, it’s important that you pay a good attention to which website you’re writing your content to. This step in the writing process is called article submission where you actually place your content on an external website and submit your posts to be published live and read by users searching for the same information you have posted. We encourage you to start reading about the importance of article submission to SEO to have an idea around actual steps needed to accomplish a great article posted on a relevant website that will really add value to your business in the end.
6) Relevancy is key
7) word count
basically, use more than 200 words per post. it helps to build up your readers.
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